Yellowdog Press Room

Feeling Green: On Earth Day, local environmentalists celebrate a successful year By Katie Curley Staff Writer NEWBURYPORT — After a year's worth of green initiatives citywide, local environmentalists say there is reason to celebrate Earth Day today. "This year has been awesome; everything is catching on," said Liss Campbell of Seacoast Energy and Environmental Design Coalition, an all-volunteer group that has taken a lead role in the greening of Newburyport. "The elevation of consideration about the environment and even the smallish things that have happened in the schools and with orga-nizations, people are talking about going green."
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Newburyport: Earth Day Awards given for 'environmental stewardship' By Stephen Tait Staff Writer NEWBURYPORT — In a culmination of a weekend-long celebration of environmental awareness, a group of city leaders handed out the first Earth Day Awards during a small but upbeat event last night. Mayor John Moak, representing the city, along with the Greater Newburyport Chamber of Commerce and the Sea-coast Energy and Environmental Design Coalition awarded five individuals or groups with "environmental steward-ship" awards.
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“Trade Secrets” column Architect Stephen C. Watt of Amesbury, Massachusetts, created some edgy “green” twists on a new studio for his client, graphic designer Liss Campbell of Yellowdog Design in nearby Newburyport. Attached to a 1939 Cape-style house, the Yellowdog studio has traditional clapboard on the outside, as a sort of camouflage, but everything else is up-to-the-minute and eco-friendly, including the insulated concrete forms made of expanded polystyrene derived from recycled metals and plastics. The desks come from “upcycled” steel grates and glass. What’s that? Upcycle is a new term for -and new twist on- the venerable Shabby Chic tradition: it’s the process of taking industrial junk and, instead of breaking it down, somehow improving on it, even making it beautiful.

Yellowdog Design of Newburyport has been hired by Stoneridge Children’s Montessori School of Beverly, MA to create admission materials. Stoneridge is an independent school for toddlers to middle school age students. Principal designer Liss Campbell has developed a curriculum guide, brochure, stationery and direct mail materials. Chamber member Flagship Press is providing printing services. A 24-page full color admissions viewbook design for Stoneridge is currently in progress. Yellowdog Design is a boutique graphic design shop catering to the creative needs of independent schools, small busi-ness, and professional service companies. They specialize in logos, brochures, direct mail, Advertising, and Web development. For more information visit www.yellowdogdesign.net.

Yellowdog Design of Newburyport has been hired by SDE Civil and Environmental En-gineering of Needham, MA for branding and design services. Principal designer Liss Campbell created a logo, identity materials, display graphics for trade show booth, direct mail, brochure and apparel for the Certified Woman-owned Business Enterprise engi-neering firm. Chamber member Jayne Underwood of ProForma/JustAsk provided ap-parel and embroidery services. Yellowdog Design is a boutique graphic design shop ca-tering to the creative needs of independent schools, small business, and professional service companies. They specialize in logos, brochures, direct mail, Advertising, and Web development. For more information visit www.yellowdogdesign.net.

Dave Strand of Strand Marketing and Liss Campbell of Yellowdog Design, both of Newburyport, recently held a forum on marketing in collaboration with the Greater Newburyport Chamber of Commerce and Industry's Small Business Development committee. The October forum, titled "Taking Your Marketing to a New Level" was a great success, as over 25 small business owners showed up to learn about and share ideas for improving their marketing.
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Homespun Gatherings, Carry Out Cafe, and CityWicks of Haverhill, have tapped Strand Marketing and Yellowdog Design for strategic advertising campaigns to promote their separate retail stores. Plans for each store include redesigning logos, interior and exterior signage, direct mail, support collateral and advertising.

Strand Marketing of Newburyport, a full service integrated marketing communications agency, and Yellowdog Design of Newburyport, a graphic design firm specializing in print media, have announced a small business collaborative. Small businesses north of Boston and in southern New Hampshire can now choose from a variety of services including: strategic consulting, branding, brochures, signage, Web development and hosting, advertising, and PR. They are currently accepting new clients.

For more on Strand visit www.strandmarketing.com.

What is Yellowdog Design?
Yellowdog Design is a graphic design firm which specializes in catering to small businesses and non-profits with a unique approach to affordable print media. We create logos, illustration, identity, direct mail, brochures and advertisements.
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